Tunisia Boosts Customs Audits with WCO Assistance

Tunisia Boosts Customs Audits with WCO Assistance

The World Customs Organization (WCO) held a national workshop on Post Clearance Audit (PCA) in Tunisia, aiming to enhance the Tunisian Customs' PCA capabilities. The workshop covered WCO guidelines interpretation, human resource management, case studies, and group discussions. It assisted Tunisian Customs in optimizing audit processes, addressing risks in complex trade environments, and promoting economic development. The training sought to improve efficiency and effectiveness in identifying and addressing compliance issues after goods have been released, contributing to a more secure and predictable trade environment.

Benin Customs Adopts Competency Model to Enhance Efficiency

Benin Customs Adopts Competency Model to Enhance Efficiency

With the support of the Swedish government through the WACAM project, Benin Customs has successfully implemented a competency-based human resource management system. This system covers key areas such as recruitment, training, and performance evaluation, aiming to enhance the overall effectiveness of the customs administration. The Minister of Finance expressed support for the project and hopes to extend it to the tax department. A pilot competency assessment project will be launched at Cotonou Airport, laying the foundation for the modernization of human resources within Benin Customs.

Cte Divoire Customs Boosts Gender Equality with WCO Backing

Cte Divoire Customs Boosts Gender Equality with WCO Backing

The WCO conducted an assessment in Côte d'Ivoire on the progress of gender equality and diversity within customs administration. The assessment provided recommendations for improvement, aiming to create a work environment that promotes equal opportunities for all. The focus was on identifying areas where customs practices and policies could be enhanced to foster a more inclusive and equitable workplace, benefiting both employees and the effectiveness of customs operations. Ultimately, this initiative supports the WCO's commitment to promoting gender equality and diversity within its member organizations.

Mauritius Revenue Authority Upgrades HRM After WCO Review

Mauritius Revenue Authority Upgrades HRM After WCO Review

The World Customs Organization conducted a diagnostic review of the Mauritius Revenue Authority's (MRA) human resource management system to support the MRA in establishing a modern and transparent HRM system. The review team proposed competency-based recommendations for improvement, which the MRA intends to actively adopt to enhance its human resource management capabilities and support its tax administration functions. This initiative aims to strengthen the MRA's ability to attract, retain, and develop skilled personnel, ultimately improving the efficiency and effectiveness of tax collection and compliance.

Maersk Forecasts Container Shipping Trends in Global Trade

Maersk Forecasts Container Shipping Trends in Global Trade

This article provides an in-depth analysis of global maritime transport, particularly container shipping, from Maersk's perspective. It highlights the crucial role of maritime transport as a cornerstone of global trade, examining its advantages such as cost-effectiveness and environmental friendliness, as well as its disadvantages like longer transit times. Furthermore, it explores future development trends in maritime transport, including intelligentization, greening, and digitalization, aiming to assist businesses in making more informed transportation decisions. The focus is on understanding the current landscape and future trajectory of the container shipping industry.

Maersk Explores Global Shippings Pros and Cons

Maersk Explores Global Shippings Pros and Cons

This article delves into the pivotal role of maritime transport in global trade, highlighting Maersk's commitment to building a more efficient and reliable shipping network as an industry leader. It analyzes the advantages and disadvantages of sea freight, including cost-effectiveness, environmental impact, and transit times. The article also explores future trends in the maritime industry, such as digitalization, automation, and sustainability. Furthermore, it emphasizes the importance of maritime risk management and the key provisions within shipping contracts, offering a comprehensive overview of the current state and future direction of global maritime logistics.

Global Air Freight Trade Bolstered by Cargo Insurance

Global Air Freight Trade Bolstered by Cargo Insurance

International air cargo insurance protects the interests of cargo owners and supply chain stability through risk transfer mechanisms. This article details the differences in coverage between air transport insurance and all risks insurance, and how to maximize insurance effectiveness through precise underwriting strategies and claims management. It emphasizes that companies should focus on underwriting strategies and evidence integrity, transforming insurance into a supply chain resilience tool. By understanding policy nuances and implementing proactive risk management practices, businesses can leverage air cargo insurance to mitigate potential losses and ensure business continuity.

Hangzhou Adopts TIR for Efficient Crossborder Ecommerce

Hangzhou Adopts TIR for Efficient Crossborder Ecommerce

Hangzhou has successfully piloted the "TIR + Cross-border E-commerce" model, leveraging the International Road Transport Convention (TIR) to facilitate more convenient and efficient export of cross-border e-commerce goods. This model simplifies customs procedures, increases transportation speed, and reduces costs to only a quarter of air freight. It provides a novel logistics solution for cross-border e-commerce businesses, assisting them in expanding into overseas markets. The streamlined process and cost-effectiveness make it an attractive alternative for companies seeking to optimize their international shipping strategies.

11/03/2025 Logistics
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Tiktok Influencer Marketing Guide for Brand Growth

Tiktok Influencer Marketing Guide for Brand Growth

This paper delves into the strategies and practices of influencer marketing on TikTok. Starting with the rise of TikTok, its user demographics, and content characteristics, it elaborates on the importance and uniqueness of influencer marketing on the platform. The paper provides practical advice on finding suitable influencers, developing marketing strategies, and evaluating campaign effectiveness. It aims to help brands better leverage the TikTok platform to achieve their marketing objectives and connect with target audiences through engaging short-form video content. This includes optimizing content for the platform's algorithm and utilizing relevant hashtags.

Tiktok Minidramas Boost Brands and User Growth

Tiktok Minidramas Boost Brands and User Growth

This paper analyzes the viral success of the Douyin brand-customized short drama "Unfamiliar Lovers," revealing its marketing strategy that brought KONO millions of new users. The key factors contributing to its success include exclusive customization, natural product placement, high-quality production, leveraging trending topics, and integrating brand awareness, effectiveness, and sales. The article highlights customized short dramas as an emerging marketing trend, offering brands significant development opportunities. This approach allows for deeper engagement and storytelling, potentially yielding higher conversion rates compared to traditional advertising methods within the Douyin ecosystem.